We'll be honest with you, we don't know a lot about marketing healthcare devices to everyday people, so perhaps posting a goofy YouTube video with some re-written classic rock songs is standard practice in the industry. Whatever the case, the University of British Columbia's Electrical & Computer Engineering in Medicine team managed to bring its Phone Oximeter to our attention, and all said, this could be a handy little device for monitoring vitals outside a hospital setting. The meter hooks up to a smartphone -- an iPhone for trials, but we're told it works with Android, Windows, and others -- displaying the wearer's blood oxygen level and heart and respiratory rates, and transmitting the readings to the hospital. The department has already done some field testing with the system, trying it out at the Vancouver General Hospital and bringing it to Uganda, where low cost medical devices and Journey spoofs are in high demand. Video probably only meant for its creators' friends and family after the break.
[Thanks, Walter]