You know how when you have a hankering for custard creams or whatever, you just go down to the shop and buy some? Lenovo did pretty much the same, only instead of custard creams it was German consumer electronics company Medion and instead of snack cravings it was a vastly increased share of the German PC market that drove the purchase.
Lenovo paid €629.4 million ($907 million) for the company, which brings it up to a 14% market share in Europe’s largest PC market, or will if everything goes according to plan. And judging by the figures it;s putting up, things for Lenoco are going a good deal better than the plan, since the company is reporting impressive growth and record profits across the board. All in all, well done Lenovo, you’ve made Big Blue’s legacy proud.
