4.06.2011

AOL Hits Major Milestones with Social Music App

PLAY By AOL Music, a social music app that gives users a fun and easy way to listen, share and discover music, has reached a major milestone just three weeks after its launch at SXSW. PLAY has been downloaded by over a quarter million users making it one of the fastest-growing mobile apps on the market today.

“Music is a big part of what makes a smartphone a smartphone. But the future of portable music is more than just listening to music you like — it involves sharing your music experience with friends,” said David Temkin, VP of Mobile at AOL. “With PLAY, we’ve recognized that music says a lot about who you are and what you’re doing; and it’s gratifying to see it catch on so quickly.”

PLAY is a social music app that lets users listen to tracks from their device along with the music their friends are listening to; while listening, they can also share and dedicate music experiences, with personalized album art or messages, directly to other users of PLAY or to Facebook and Twitter. Users can also discover new music by following their friends on Play and listening to free AOL Music content like Spinner's free MP3 of the Day and AOL Music's CD Listening Parties which full-length previews of up to 20 new and breaking albums from artists like Radiohead, Jennifer Hudson, Britney and Pearl Jam.