ComScore have been busy crunching data and have today released a report using their new metric for tracking web traffic by device and connection, which reveals some very interesting statistics. In the analysis below of thirteen countries covering five continents, the table shows how traffic is sourced from various devices.
The table below show that the iPad across all geographies, contributes more than 89 percent of tablet traffic across all markets and the share of non-computer traffic in the United States puts the iPad at a nearly 97 percent.
The iPad’s contribution to total non-computer device traffic is highest in Canada (33.5 percent). Brazil has the second highest non-computer device share of traffic coming from the iPad at 31.8 percent, although non-computer devices account for less than 1 percent of total traffic in the country. In Singapore, where non-computer devices comprise nearly 6 percent of total traffic, the iPad accounts for 26.2 percent of this traffic.
